Omgirl launched in 1998 with a vision: to offer clothing that reflects a state of harmony and balance for the modern woman, without sacrificing style and comfort. Omgirl designs reflect a unique blend of urban chic and West Coast sensibility. The collection is designed to fit every aspect of today's dynamic lifestyle, from morning yoga classes to afternoon errands to a night on the town.
Founder Meghan Fielding says: I often look to the beauty and textures of Southern California when selecting colors and fabrics. When I started Omgirl, I was inspired by the need for fashion that can be adapted to active lifestyles and yet remain comfortable. You can feel both fashionable and relaxed, wherever your day or evening takes you. The great thing about Omgirl is that it goes where you go.
Each collection features a palette of soothing, alluring colors and an array of original, inspiring prints and images. Omgirl uses only the finest fabrics, including velvety organic cotton velour, stretchy and breathable organic cotton/Lycra, silky modal, cozy fleece and the softest terry.
Omgirl is proudly designed and manufactured in Los Angeles, California, in a sweat-shop free environment. Every aspect of producing the collection, from cutting and sewing, to dyeing and packaging, takes place within a 1-mile radius, leaving the tiniest of carbon footprints on our delicate planet.